{"id":727,"date":"2017-10-16T13:51:46","date_gmt":"2017-10-16T13:51:46","guid":{"rendered":"https:\/\/dukodestudio.com\/multimere\/?page_id=727"},"modified":"2018-01-23T22:46:15","modified_gmt":"2018-01-23T22:46:15","slug":"case-studies","status":"publish","type":"page","link":"https:\/\/dukodestudio.com\/multimere\/home\/case-studies\/","title":{"rendered":"TECHNOLOGY"},"content":{"rendered":"[vc_row][vc_column]\t
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TECHNOLOGY<\/h3>\n[\/vc_column_text][vc_empty_space height=”20px”][vc_column_text]\n

HOW IT WORKS<\/h5>\n[\/vc_column_text][vc_empty_space height=”40px”][vc_row_inner][vc_column_inner width=”1\/4″][vc_column_text]\n
GATHER DATA<\/h5>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_column_text]\n
ANALYSIS<\/h5>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_column_text]\n
DRAW MAPS<\/h5>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_column_text]\n
PRODUCE HUMAN INSIGHTS<\/h5>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”14px”][vc_row_inner][vc_column_inner width=”1\/4″][vc_column_text]\n

Collect human insights using biosensors. See a recent NYC Data Collection map here<\/a>.<\/span><\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_column_text]\n

Analyze the data using the Multimer Analysis Engine and algorithms.<\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_column_text]\n

Visualize the analyzed data. See a recent NYC<\/span> map of analyzed (categorized) data here<\/a>.<\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_column_text]\n

Get actionable, human experience insights for your project. See a sample: Best Neighborhoods.<\/a><\/span><\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”20px”][vc_row_inner][vc_column_inner]\t

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Gather the data<\/b><\/h5>\n

Multimer uses a combination of biosensors, like FitBit, heart rate monitors, and our own EEG sensor, MindRider<\/a>, to collect information about a person\u2019s experience in an environment.
\n<\/span><\/p>\n

Analysis and Visualization
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The Multimer Analysis Platform applies algorithms that categorize the data we collect in order to produce \u201csentiment maps\u201d of a given area.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”40px”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/12″]\t

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\n\t\t\t\t\"a\"\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t[\/vc_column][vc_column width=”11\/12″][vc_column_text]Open-Minded <\/span><\/strong>Associated with an individual being attracted to a topic, but not alarmed. In tests for this metric, a participant exhibits less than 44 percent of the overall range of attention and an average of 77 heartbeats per minute.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”10px”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/12″]\t
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\n\t\t\t\t\"b\"\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t[\/vc_column][vc_column width=”11\/12″][vc_column_text]Fascination <\/span><\/strong>Associated\u00a0with a relaxed interest in a topic. In tests for this metric, a participant exhibits less than 57 percent of the overall range of attention and an average of 82 heartbeats per minute.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”10px”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/12″]\t
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\n\t\t\t\t\"\"\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t[\/vc_column][vc_column width=”11\/12″][vc_column_text]Stimulation <\/span><\/strong>Associated with an individual being more attentive than they are relaxed. In tests for this metric, a participant exhibits greater than 50 percent of the overall range of attention and an average of 82 heartbeats per minute.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”10px”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/12″]\t
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\n\t\t\t\t\"\"\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t[\/vc_column][vc_column width=”11\/12″][vc_column_text]Power\/Intensity <\/span><\/strong>Associated with the lasting impact of the experience. In tests for this metric, a participant exhibits greater than 44 percent of the overall range of attention and an average of 84 heartbeats per minute.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”40px”][\/vc_column][\/vc_row][vc_row thb_row_padding=”true” el_class=”gradientbackground”][vc_column][vc_empty_space height=”10px”][vc_column_text]\n
Multimer\u2019s Experience Map derives from sensors that people wear as they move through a space, at all times of day<\/h5>\n[\/vc_column_text][vc_empty_space height=”10px”][\/vc_column][\/vc_row][vc_row thb_row_padding=”true”][vc_column][vc_empty_space height=”10px”][vc_row_inner][vc_column_inner]\t
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\n\t\t\t\t\"\"\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t[\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”20px”][\/vc_column][\/vc_row][vc_section][vc_row][vc_column width=”1\/4″][vc_column_text css=”.vc_custom_1509020147680{padding-top: 5px !important;padding-right: 5px !important;padding-bottom: 5px !important;padding-left: 5px !important;background-color: #009ee3 !important;}”]\n
RESTORATIVE<\/h6>\n[\/vc_column_text][\/vc_column][vc_column width=”1\/4″][vc_column_text css=”.vc_custom_1509020207192{padding-top: 5px !important;padding-right: 5px !important;padding-bottom: 5px !important;padding-left: 5px !important;background-color: #7d4f9a !important;}”]\n
FASCINATING<\/h6>\n[\/vc_column_text][\/vc_column][vc_column width=”1\/4″][vc_column_text css=”.vc_custom_1509020214471{padding-top: 5px !important;padding-right: 5px !important;padding-bottom: 5px !important;padding-left: 5px !important;background-color: #fdc933 !important;}”]\n
STIMULATING<\/h6>\n[\/vc_column_text][\/vc_column][vc_column width=”1\/4″][vc_column_text css=”.vc_custom_1509020220063{margin-top: 0px !important;margin-right: 0px !important;margin-bottom: 0px !important;margin-left: 0px !important;border-top-width: 0px !important;border-right-width: 0px !important;border-bottom-width: 0px !important;border-left-width: 0px !important;padding-top: 5px !important;padding-right: 5px !important;padding-bottom: 5px !important;padding-left: 5px !important;background-color: #e84e1b !important;}”]\n
POWERFUL<\/h6>\n[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_row][vc_column][vc_empty_space height=”40px”][vc_column_text]\n
Produce Actionable Human Insights
\n<\/b><\/h5>\n

Multimer produces maps, based on established criteria from organizations like the APA and the CDC, that provide actionable insights for spatial designers and planners. See these proofs-of-concept: \u201cBest Neighborhoods<\/a><\/span>,\u201d \u201cBest Places for Retail<\/span><\/a>.”
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\n\t\t\t\t\"\"\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t[vc_empty_space height=”40px”][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

[vc_row][vc_column][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”40px”][vc_column_text] TECHNOLOGY [\/vc_column_text][vc_empty_space height=”20px”][vc_column_text] HOW IT WORKS [\/vc_column_text][vc_empty_space height=”40px”][vc_row_inner][vc_column_inner width=”1\/4″][vc_column_text] GATHER DATA [\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_column_text] ANALYSIS [\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_column_text] DRAW MAPS [\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_column_text] PRODUCE HUMAN INSIGHTS [\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”14px”][vc_row_inner][vc_column_inner width=”1\/4″][vc_column_text] Collect human insights using biosensors. See a recent NYC Data Collection map here. [\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_column_text] Analyze the data using the Multimer Analysis Engine and algorithms. [\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_column_text]…<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":558,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-727","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/dukodestudio.com\/multimere\/wp-json\/wp\/v2\/pages\/727","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dukodestudio.com\/multimere\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/dukodestudio.com\/multimere\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/dukodestudio.com\/multimere\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/dukodestudio.com\/multimere\/wp-json\/wp\/v2\/comments?post=727"}],"version-history":[{"count":125,"href":"https:\/\/dukodestudio.com\/multimere\/wp-json\/wp\/v2\/pages\/727\/revisions"}],"predecessor-version":[{"id":1481,"href":"https:\/\/dukodestudio.com\/multimere\/wp-json\/wp\/v2\/pages\/727\/revisions\/1481"}],"up":[{"embeddable":true,"href":"https:\/\/dukodestudio.com\/multimere\/wp-json\/wp\/v2\/pages\/558"}],"wp:attachment":[{"href":"https:\/\/dukodestudio.com\/multimere\/wp-json\/wp\/v2\/media?parent=727"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}